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Jetstar will introduce SMS boarding passes for domestic Australian and New Zealand passengers during the first quarter of the year, CEO Bruce Buchanan told a conference in Singapore on January 28.
The boarding pass technology will be trialled first on Sydney-Avalon flights from late February, with a staged rollout to follow on other domestic services in Australia and New Zealand throughout 2010.
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Developed by Melbourne based company Sissit Group, passengers will have the option when booking to receive their unique boarding code through a standard text message. The message will then be ‘read’ by a specialised scanner at the airport before issuing a paper boarding pass.
In addition, Buchanan said that the airline had already started automatic web check in earlier this month. “Automatic check-in for the airline’s Australian and New Zealand domestic services allows passengers at the time of booking to choose to check-in and have their boarding passes automatically sent to them via email 24-48 hours before flight departure,” Mr Buchanan said.
