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Boeing 747 Part II Part Twenty Eight in a Series Examining the Airliners That Established Civil Aviation in Australia To increase fleet utilisation and lift market share in a flat economic time, Qantas initiated some innovative marketing strategies early in 1972. One of these was to offer a new low cost fare to London and

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Qantas Logs Record Profit: Qantas have announced the highest profit in the Company’s 68 year history. For the 12 months ended 31 March 1988, the unaudited group profit from operations was $153. 3m. This was a 47% increase over the $104. 3m result of the previous year. The profit after tax and abnormal items was

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Qantas launch Pilot Scholarship Scheme: In what is generally considered a long overdue move, Qantas has launched a pilot scholarship scheme aimed at assisting viable candidates to be able to gain the required skills necessary to then be able to meet the base recruitment requirements of the national camera. Applicants need to be Australian residents,

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Retention Bonus for Defence Force Pilots: The Government has decided to introduce a retention bonus for pilots in the Australian Defence Force. The once only bonus of $70,000 in return for a six year service commitment is a response by the Government to the current unacceptably high resignation rate among ADF pilots. a “Separations have

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Aviation About to Be Slugged Again as Cost Recovery Limits Are Boosted: The entire civil aviation community is now being targeted for another round of cost increases following the Federal Government’s May Economic Statement. In a a strategy reminiscent of the top selling satirical book, Catch 22, the Federal Government has decided to eliminate the

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Reece

by Marc Joel Atrero July 10, 1988

Are the American Mega Carriers the Threat They Appear? March and April saw most of us wondering if we were, after nearly seventy years of service, going to see Australia lose the identity of our national carrier. Indeed, to have lost Qantas, its distinctly Australian personality and all that it stands for, in a mer-

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